Justin Kan, Co-Founder of Justin.tv and Twitch, today launches a new gaming focused NFT marketplace Fractal. Fractal is founded by industry veterans Justin Kan, Robin Chan, David Wurtz, and Mike Angell.
Born on 16 July 1983, Justin Kan is an American internet entrepreneur and investor who co-founded the law-tech company Atrium where he served as CEO. He is the co-founder of live video platforms Justin.tv and Twitch, as well as the mobile social video application Socialcam.
What Fractal Does?
Fractal is an open marketplace for gaming NFTs. The platform allows gaming companies to list NFT drops for durable in-game assets and sell directly to players. Players are able to discover new NFT games, buy NFTs and resell their NFTs.
The company launched with a slate of leading partner blockchain games, including Aurory, Caveworld, Genopets, Mini Royale, Nyan Heroes, Panzerdogs, Portals, Photo Finish, Solchicks, Syn City, The Sandbox, and more. These titles collectively merchandise billions in NFT value within their games. Players on Fractal will be able to buy gaming NFTs for partner games directly from studio drops or in the resale market from other players.
NFTs are the latest trend in digital assets
NFTs are digital records of ownership of virtual items that are stored on a public blockchain. Many new gaming companies are generating revenue to fund the development of their games by preselling NFTs that have in-game value to players. Fractal is the first digital marketplace to focus on gaming NFTs. Fractal is founded by industry veterans and serial entrepreneurs in gaming and e-commerce, including Justin Kan, who was previously co-founder of Twitch.
Justin Kan, co-founder of Fractal, commented:
“Players will now own their in-game assets and be able to take them with them wherever they go. Durable digital assets through NFTs are the future of gaming. We’ve partnered with some of the most innovative gaming companies on the Solana blockchain to bring that future forward.”
Kan added: “We’ve seen over 100,000 community members join our Discord server within 10 days since we announced Fractal, making Fractal one of the fastest growing communities in crypto. Players are excited about blockchain games and we’re excited about all the new experiences that will be enabled by them.”
Fractal went live today on the Solana blockchain and players were immediately able to start trading in-game assets by connecting a crypto wallet such as Phantom.
As a reward for joining the community early, the first 100,000 members will soon be receiving their own unique Fractal NFT. These NFTs will unlock future benefits for the NFT holder within the Fractal community and potentially in third-party games as well.
Sebastien Borget, Co-founder and COO of The Sandbox, said:
“Fractal is a marketplace for gamers made by gamers. We believe it can help bring new audiences to discover NFTs and the possibilities offered by our open gaming Metaverse, so we’re happy to see users will soon be able to exchange, sell their virtual LANDS NFTs and game assets on Fractal.”
Albert Chen, Co-Founder and CEO of Genopets, said:
“We’re really excited to be working with Fractal. We believe their gaming-focused NFT marketplace will bring innovative functions that help us expand the play-to-earn experience to gamers around the world.”
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