Web3 Esports fan engagement platform STAN has partnered with over 50 popular Indian gamers and content creators to bring them to web3 space. AS part of the initiative, STAN plans to launch the NFTs and digital collectibles of gaming and esports industry content creators and gamers.
- Jonathan, GHATAK, Total Gaming, Lokesh Gamer, and AS Gaming are Among some of the prominent gaming creators and Esports athletes with whom STAN has collaborated for launching their NFTs and/or Exclusive Limited Digital Collectibles.
- Both the STAN NFTs and Exclusive LDCs are limited in quantity and are going to be made available for purchase for a very short period of time, STAN mentioned in a press release shared with AlexcaBlockchain.
- STAN will roll out total of over 10,000 NFTs and over 2,000 exclusive LDCs are going to be launched over the next two months or so. During this time period (upcoming), STAN will also be conducting multiple in-app NFT drops and NFT sales for each of the signed creators on pre-specified dates.
- All the creators whose NFT and LDCs are going to go live on the STAN platform will additionally be engaged in a plethora of cross-marketing and promotional activities mainly aimed at notifying their users about the sale.
- Unlike other NFTs that often consist just an image, song or any other creative asset, STAN NFTs stand out since they have the aspect of ‘utility value’ intrinsically attached to them; as the users buying STAN NFTs will instantly unlock certain perks linked to a creator/athlete for instant gratification.
- For instance, by owning STAN NFTs, the NFT-owners would be eligible to get access to a variety of perks such as Instagram shout-outs, talk shows, meetups, play-a-match with a creator live on stream, access to Creators’ Guild, personalized messages from the athlete/creator, and many more! Furthermore, these NFTs can also be withdrawn and sold or traded in NFT marketplaces like OpenSea.
- “We at STAN are excited to launch the NFTs of an array of esports athletes and creators in India who are associated mainly with the Free Fire and BGMI games; and at the same time, we are extremely proud to be the first in India to do so,” STAN Co-Founder & COO, Nauman Mulla, stated.
- STAN users will be soon able to purchase NFTs and Exclusive Limited Digital Collectibles through the STAN mobile app.
- According to Nauman, “The idea and objective behind this is to enable the users – including non-crypto-native ones – to tap into the burgeoning NFT gaming economy, while also engaging them actively along with their favorite esports creators and idols.”
- Around a month back, STAN had rolled out a one-of-its-kind in-app NFT waitlist for its users, with the prime objective of providing the creators’ fans an early opportunity to own their NFTs, even before those were launched.
- STAN’s NFT waitlist has had received a highly positive response so far, with around 18,000 people enrolling for the waitlist. Going forward, the enrolled users in NFT waitlist will be able to have perks such as Early Access to the NFT Sale (2 days prior) and Discount on the Sale (up to 10% discount on the sales of NFT and Exclusive Limited Digital Collectibles). In addition, around 1000 early-registered users of the waitlist will be rewarded with free NFTs.
- Last month, STAN announced a strategic NFT partnership with the world’s most-followed and popular Garena Free Fire creator and Asia’s biggest gaming creator – Total Gaming aka Ajju Bhai. With this partnership, STAN is building an ecosystem for Total Gaming fans to engage with them optimally through the use of NFTs and other exciting perks.
- According to a study, the global sports memorabilia industry is projected to reach around $227 billion by 2032, growing at a CAGR of 21.8%.
- India has now become a global leader in terms of NFT gaming adoption. Off late, NFTs, digital collectibles, trading cards and other types of digital assets have spiked in interest amongst the Indian gaming industry significantly.
- By taking a pioneering leap in bringing NFTs to Indian esports and gaming, STAN is attempting to align the rise in web3 gaming with its own mission of empowering fans and bringing them closer to their favorite esports creators and legends.
- STAN is built by a founding team including co-founder Parth Chadha (who previously co-founded and ran EWar Games) and Founder-investor Akshat Rathee aka LordNOD (co-founder Nodwin Gaming – which was acquired by Nazara), Rahul Singh (ex-EWar Games), Shubham Gupta (ex-Fanplay) and Nauman Mulla, aka no-fear Nauman (ex-NIMO TV and Huya).
- Even though STAN’s platform is built on top of the Polygon Blockchain, it enables engagement for its users through fun gamified loopable layers on the platform, which is made accessible to non-crypto native users through abstraction, low gas and fast processing of transactions all while tapping into the Web3 economy.
- Being a web3 fan engagement platform, STAN intends to be the frontrunner in exploring and utilizing the NFTs’ use-cases of unique identity and ownership to optimally engage with the growing fans’ community in India.
Read Also: STAN Secures $2.5M Seed Financing To Build Esports Fan Engagement Platform