Bitget has launched the Smarter Speed Challenge, an online racing mini-game designed to merge digital entertainment with real-world MotoGP experiences. The initiative, running until November 16, 2025, invites both Web2 and Web3 users to compete for leaderboard positions and claim rewards ranging from USDT prizes to exclusive MotoGP passes.
The challenge went live on August 18 and offers participants a chance to share in 66,000 USDT, earn a paid trip to meet five-time world champion Jorge Lorenzo, and secure VIP access to the 2026 MotoGP season.
By completing daily circuits and climbing rankings, users can convert in-game success into tangible benefits, further bridging the gap between crypto culture and global sports entertainment.
The campaign builds on Bitget’s broader role as the Regional Partner for major MotoGP Grand Prix events in Italy, Germany, Spain, and Indonesia. At the center of this collaboration is the “Make It Count” campaign, fronted by Lorenzo, highlighting the shared values of speed, precision, and strategy that resonate across both racing and trading.
Participants earn double points during key races in Catalunya and Indonesia, aligning the digital competition with the real MotoGP calendar. By fusing in-game mechanics with trackside excitement, Bitget is enhancing fan engagement beyond the circuit, creating opportunities for community interaction and cross-cultural participation.
“For Bitget, it’s about turning fandom into action,” said Gracy Chen, Chief Executive Officer at Bitget. She emphasized that crypto often appears technical, but initiatives like this demonstrate its fun, intuitive, and accessible side.
Chen noted that trading and racing both demand sharp instincts and precise timing, values embedded in the challenge’s design.
The exchange has already activated fan engagement at circuits in Italy and Germany through influencer campaigns, trackside branding, and interactive fan experiences.
With the launch of the Smarter Speed Challenge, Bitget is expanding its reach into digital arenas, offering fans worldwide a chance to feel the thrill of racing without requiring a pit pass.
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