High-profile American entrepreneur Grant Cardone, a serial founder, New York Times best-selling author, and prolific investor, has listed a $42 million private property in Golden Beach, Florida, on Propy’s blockchain-based platform.

Leveraging the immutability of the blockchain, Propy streamlines home purchases and prevents fraud through a decentralized title registry and escrow settlement protocol.

The property is available for purchase with Bitcoin or US dollars and is listed on the Propy marketplace. This marks Cardone’s first venture into this realm of emerging tech, using the power of blockchain to drive a more seamless and secure closing process.

“We are all in on blockchain revolutionizing real estate. We are leveraging top-tier technology to make transactions seamless and unstoppable. This is the future of real estate, and we’re leading the charge,” Grant Cardone said.

The private address is minted on PropyKeys protocol – an onchain tokenized address market developed on the Base network (Coinbase Layer 2 on Ethereum). PropyKeys brings real estate onchain through NFT home addresses and aims to bring one million home addresses onchain by 2025.

“It is a privilege for us to be the platform of choice for high-end property sellers, enhancing our offering to our community of high net-worth individuals, investors, and crypto buyers,” Natalia Karayaneva, Founder and CEO of Propy, said in a statement. “With Propy’s advanced blockchain rails, compliant crypto and dollar payments, and unwavering focus on privacy, our clients can confidently navigate the closing process.”

“The inclusion of Cardone’s listing in BTC and USD on Propy, minted with our latest privacy deed feature, highlights our leadership in the intersection of real estate and crypto,” Natalia added.

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Arun Shakyawar is a Tech writer based out of Los Angeles. He holds an Engineering degree in Electronics and communications, and an MBA in marketing. He specializes in TMT. Before writing full-time, Arun worked as a management consultant with leading consulting firms. As a consultant he developed interest in blockchain technology, and now actively tracks blockchain and digital asset markets. Arun can be reached at arun@alexablockchain.com.

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