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United Kingdom, June 5, 2024 / AlexaBlockchain/ – IKAR Holdings Limited, a London-based multi-tiered entrepreneurial group of companies, and Unify Platform AG, a Switzerland-based Japanese technology company which also owns Uniplat, announced today that they will establish the World’s first Bitcoin Hotels.

Unify is the creator of Unify Platform Token (UPT), which is a versatile cryptocurrency designed to enhance user engagement with decentralized platforms. UPT offers a wide range of applications and benefits, making it a valuable asset in the evolving digital economy.

IKAR Holdings recently acquired a significant amount of UTP token as it aligns with their vision of harnessing innovative technologies to create sustainable value.

Under the brand “The Bitcoin Hotels,” the partners aim to revolutionize the global hospitality industry by introducing the first hotel chain where guests can seamlessly pay for accommodations using cryptocurrency alongside ordinary currencies. With an initial hotel in Istanbul, followed by expansions into iconic cities like London and Tokyo, their vision is to create a distinctive luxury experience at the intersection of technology and hospitality.

The target customers for the hotel will be tech-savvy travelers, crypto enthusiasts, millennials, digital nomads, and international travelers seeking convenient cross-border payments without currency conversion issues.

The Bitcoin Hotels will offer the integration of cryptocurrency payments, luxury accommodations, and cutting-edge technology for a seamless guest experience.

The new Bitcoin Hotels will have at least 100+ rooms, a rooftop lounge, a club which can be entered only by a loyalty card, a pool, state-of-the-art conference and event facilities, and bespoke dining options.

Through the establishment of The Bitcoin Hotels, the partners will increase the adoption of cryptocurrency in diverse industries, creating a niche opportunity for cryptocurrency-friendly hospitality.

The Bitcoin Hotels will collaborate with crypto exchanges, wallets, and blockchain companies, which will enhance visibility and credibility within the crypto community. Hosting crypto events, meetups, and conferences will further attract the target audience.

The Bitcoin Hotels will offer a range of accommodations, from standard rooms to luxury suites, with all services payable in cryptocurrencies. Guests will enjoy high-speed secure internet and tech-friendly workspaces, blockchain-based booking and check-in/out systems, and crypto-themed amenities such as a digital currency museum or exhibit.

Sertan Ayçiçek, the Group President of IKAR Holdings, stated: “The Bitcoin Hotels is not just a hospitality venture; it’s a flagship project in the convergence of luxury hospitality and cryptocurrency innovation. By aligning premier accommodations with cutting-edge technology, we aim to redefine the boundaries of traditional hospitality and set new standards for guest experience and digital integration.”

“Through strategic planning, operational excellence, and a commitment to innovation, The Bitcoin Hotels aspires to leave an indelible mark on the global hospitality landscape and create a legacy of excellence in the realm of tech-infused luxury travel experiences,” said Dr. Takahisa Karita, Founder and CFO of Unify Platform AG.

Source: IKAR Holdings

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