Concordium, the leading science-backed Layer 1 blockchain focusing on enhancing digital security, has made a significant stride in creating a safer and more interconnected digital world. Today, the blockchain giant announced a strategic integration with SharingClub, a Web3 platform committed to combating the rising costs of living by allowing its users to earn exclusive rewards on their everyday purchases. .
This collaboration is set to reshape the landscape of customer loyalty programs, offering consumers unprecedented flexibility in accumulating and utilizing rewards across a wide array of businesses.
Traditional customer loyalty programs often suffer from fragmentation, limiting rewards to specific brands or establishments. However, SharingClub aims to disrupt this norm by leveraging the power of Concordium’s blockchain technology.
The partnership will enable SharingClub to transform proprietary loyalty program points into interoperable FairShare (FASH) tokens, breaking down the barriers between loyalty schemes and allowing users to spend rewards as they wish.
Lars Rostock Jehl, CEO at SharingClub, emphasized the importance of customer loyalty and the need for customers to reap the benefits.
He stated, “At SharingClub, we believe that customers deserve the freedom to choose where they spend their loyalty rewards. Our interconnected platform not only attracts and retains customers effectively but also provides them with unparalleled access to exclusive deals and rewards, addressing the rising costs of living.”
The innovative approach involves redirecting a percentage of the transaction amount to SharingClub whenever a user makes a purchase through a merchant. This mechanism benefits both the user and the merchant, as they each receive a share of the transaction amount in loyalty tokens.
A portion is also allocated to the referral program for promoters. Moreover, Sharingclub.io utilizes received fiat to purchase FASH tokens from the market, stimulating demand and enhancing the token’s value.
Lars Seier Christensen, Chairman and Founder at Concordium, highlighted the significance of this partnership in advancing Concordium’s mission to address real-world challenges through blockchain technology.
He emphasized that Concordium’s blockchain, known for its superior security, sustainability, and speed, will enhance the shopping experience for users making purchases through SharingClub.
Christensen added, “This partnership showcases how blockchain can be applied to real-world scenarios, unlocking transformative potential for users and businesses. By providing users with unprecedented capabilities, we can truly appreciate the value that blockchain technology brings.”
Through Concordium’s adaptable blockchain infrastructure, the SharingClub platform can cater to businesses of all kinds, setting the stage for potential expansion into diverse markets and driving future growth.
For those eager to embrace this paradigm shift in loyalty programs and earn inflation-resistant crypto based on their loyalty, they can now start their journey with SharingClub by visiting www.sharingclub.io.
The fusion of Concordium’s expertise and SharingClub’s vision promises to revolutionize the way we view loyalty and rewards in the digital world, creating an exciting prospect for both businesses and consumers alike.